My favorite books on branding (so far)
My friend and leadership group buddy Cheryl asked a bunch of us for our favorite books on branding. I sent her these, and thought I’d post them here for all… [more]
Staying the course
Sometimes one of the hardest things to do is to maintain a message and an idea. People inside your company often get bored long before your target audience even notices… [more]
Further collaboration with Green Hasson Janks
Our campaign for Green Hasson Janks in the Los Angeles Business Journal continues this week with a new ad in the series featuring Howard Carter, the archaeologist who discovered the… [more]
New FreeAssociates site
Come on down! We’ve launched our new and improved website today. And we’d love to share it with you.
We invite your comments and suggestions. Thanks for your interest, your… [more]
Networking: Good? Bad? Ugly?
Our business has almost always come through referrals. I’ve done some direct selling, but usually designer/client relationships are built on something else: a seed of trust. When trust exists, people… [more]
Blumark brand identity launched
Dynamic. Different. Distinctive. The new Detroit-based financial advisory group wanted to be perceived as anything but traditional. So they chose a name that would set them apart: Blumark. And they… [more]
Oooooh, baby! A new catalog for Lambs & Ivy.
This company lives and breathes babies. They’ve spent the last 30+ years crafting everything for the nursery — from bedding to accessories, from lamps to mobiles — and have earned… [more]
Target site crashes with style
If anyone ever doubts the value of design, just point them here. As usual, the amazing Target has done it again.
With the launch this morning of their Missoni collaboration,… [more]
What else is new?
The COPi Cup shatters its own record again June 17,2023- We’re doing it again in Manhattan Beach December 6,2022
- Special event at the Skirball Cultural Center! October 26,2022
- Wine auction raises $400,000 for schools June 23,2022
- The Gold is back! May 20,2022
