Why robotic sales suck
There’s a great-looking, cool new SaaS — a CRM + billing combo that looks like just what we need. But it gives me the creeps. Do we really want robots instead of humans creating our relationships?
WE THINK INFORMATION is the foundation for creativity. And you are instrumental in the process.
That’s why, at FreeAssociates, we view every step in solving your marketing problems as a meeting of the minds. Yours and ours.
We bring together the right strategic and creative team for your project — experienced, inexhaustible, award-winning people who love to dissect problems and cut to the chase.
We’ll meet with you to gain insight into your business, customers, competition, goals, obstacles and vision for the future.
We’ll help you develop your brand’s position and define its “why.”
When you talk, we’ll really listen. And push back on your assumptions.
Then, we’ll gather more information and explore ideas until we have a sound and solid strategy, with incisive solutions that meet your objectives and get results.
As pioneers in the world of remote teams, we at FreeAssociates are completely at home with the idea. After 25+ years of working this way, the pandemic barely affected our productivity. We’ve developed a level of comfort with the process that others may have a hard time matching.
Sharing that experience and knowledge with those who are newer to working remotely from home is the whole idea behind our podcast. Curious to listen? Click here.
The great thing about their team is that they get it — they understand our business goals and are able to create intelligent, one-of-a-kind campaigns that appeal to the emotional and business sides of our customers.
Kim Baker | Marketing Director | BAI
What we’re thinking about
Raising a quarter of a $ million online
In the olden days (a year or two ago) when you wanted to raise funds for your cause — especially in education — you’d hold a party. What happens when can’t? You go to Plan B.
F*ck your logo. Foc*s on your brand.
Logos are not brands. So why do marketing managers obsess over them? First, focus on what’s important. Then worry about your logo.